Resolve

Welcome to 2011.

I have a feeling it’s going to be a very good year.

So what about New Year’s Resolutions?

I only have one and that’s not to make any resolutions… after all, we make these resolutions and then we break them on 3rd January.

Except, this year, I’ve been forced to re-evaluate.

For a few months now I’ve been toying with the idea of shifting our business model a little bit to the right and going for more growth than I’d originally planned for this year. After all 2010 finished strongly and I’d being doing quite a lot of running around… let’s get into management, I thought, win the business and get a couple more associates on the case.

I almost made it a New Year’s resolution to do this – it’s much better than a business plan!And then I caught myself.Who are you kidding, I asked myself? This is dangerously close to being a resolution which we all know get broken within 48 hours.

So I didn’t. Do anything, that is.

Until today.

A couple of things happened today that made me change my thinking.

The first was an email I received from the Federation of Small Business which was giving advanced warning that there is going to be more government funding available for management development, taster sessions and other training to make a business more efficient. And it’s significant funds, too. Up to £5,000 apparently and I’ve already received questions asking whether we can help people spend it!

The second thing that happened was an epiphany.

2010 was a cracking year for us and 2011 could be exactly the same, without doing much else. But where would the fun be in that?

So, rather than a New Year’s Resolution, I’ve gone the whole hog: re-written our business plan, spoken with associates, developed a multi-faceted marketing strategy to win the additional business we’re looking for.

It’s a new direction for us in 2011 and I feel liberated already, just because I took a bit of time out to do what every business should do – refocus to make the most of every opportunity that presents itself this year.

Best of British to everyone on EB during 2011.

This year’s going to be a good one – I can feel it in my water.

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